After you become your own boss, are you expecting to get filthy rich without working hard? That is one of the reasons people enter self-employment. The opposite usually happens during the first few years. You invest in inventory, machinery, and training. You don’t have an established client base, a reputation, or good business practices yet. You spend significant personal time getting the business up and running. It isn’t easy. Most businesses fail within the first five years.
To overcome this, you need to talk with the man in the mirror. Ask if he is willing to work more for less money. Ask if he is willing to give up his elective comforts like European vacations, golf club memberships, and recreational boats for a few years. Ask if he will give up the $150-per-month TV service, weekly movie, dinner and wine with a spouse, and new clothes. Ask if he is secure enough to start a business without knowing what good or bad events will cross his path. Nothing is guaranteed in this world. That includes your business surviving five years.
Mark Anthony Germanos is the author of two books, Escape the Cubicle: How to leave your corporate or government job for something better and How to Make Computer Systems Work for You. He has faith in a slow but sure Sacramento business revival. Sacramento small business owners are leading the way. His second book, Escape the Cubicle, is for those who want to escape cubicle jobs and become successfully self-employed. Escape the Cubicle answers the questions: "How can I grow my business" and "How do I become my own boss."
Mark is the President of Cameron Park Computer Services. As a business owner and computer networking consultant, he has seen habits that successful Sacramento small business owners embrace. He helps Sacramento small business owners embrace those habits to increase their profits, efficiency and happiness. An advocate of Sacramento business revival, Mark believes everybody should run their lives like a small business, perform SWOT Analyses and use social media campaigns to improve business. He used to say “social media is stupid.” That was until he attended a conference and saw how Sacramento small business owners can use social media campaigns as a valuable tool. Since then, he has earned more than $40,000 in business via social media. His Sacramento small business clients also have five-figure returns. Sacramento small business owners that launch social media campaigns give themselves a comparative advantage over those who lag behind. Mark does not do everything, but his clients do receive great results and participate in the Sacramento business revival when they follow his advice.
Mark moved from Chicago and restarted his business in California with a cell phone and a Honda Civic. An active triathlete, he has a life, a dream wife and a dog. For additional details, visit http://markanthonygermanos.com. Twitter: http://twitter.com/markgermanos. Facebook: http://facebook.com/markanthonygermanos. LinkedIn: http://www.linkedin.com/in/markgermanos.